Timing is Everything - The Importance of "Speed to lead";

The concept of "Speed to Lead" – the time it takes to respond to a potential client's inquiry is a crucial factor in determining success.


Studies consistently show that quickly responding to inquiries significantly increases the likelihood of converting leads into clients, with conversion rates dropping 391% if the lead isn’t contacted within the first 60 seconds of their inquiry, and steadily dropping every minute after that.


(It’s not impossible, we do it for our clients)


Staying competitive is another critical factor. In a crowded market, being the first to respond can and will set you apart from other agents. Speed to lead ensures you capture potential clients' attention before your competitors do.


We utilise AI systems to capitalise on speed to lead, automatically engaging with potential clients within minutes of an inquiry, providing immediate attention and capitalising on their initial motivations. If a lead becomes unresponsive, our system will continue to follow-up, nurturing the lead on auto-pilot until they're ready to convert.


Understanding and leveraging AI for speed to lead can transform your business, taking you one step ahead of all of your competitors.


If you have more questions or want to dive deeper into how AI can revolutionise your lead response strategy, feel free to reach out to us.


Thank you for reading :)